Guide
Build it yourself on a website builder, or have it done for you?
Updated 27 September 2026 · 8 min read
The best website builder for a small business is the one you actually finish. If you like the tools and have the evenings, building it yourself is cheap and flexible. If you don't, having it done can cost about the same over three years for a simple site (ours is £247, against about £270 for a builder's plan), and the site gets finished. Here are the trade-offs, honestly. We don't name other companies; the questions below work for any of them.
What “best” means for a small business website
A local business site has three jobs: be found when someone searches for what you do near them, look like a real business, and make it easy to get in touch. For most trades and local firms that's three good pages: home, services and contact. So the best choice isn't the one with the most features. It's the one that gets those three pages live, on your own domain, and keeps them right.
Doing it yourself with a website builder
What's good about it
- Cheap to start. Many builders have a free trial or a low monthly price.
- Full control. Change anything, any time, without asking anyone.
- Room to grow. Shops, bookings and blogs are usually available if you need them later.
The catches
- Time. You're the designer, the writer and the technical support. Much of the time goes on the words and photos, not the software, and that's the part that stalls.
- Their branding on your site. Some website builders put their own name, a badge or an advert on sites on their free or cheapest plans.
- Your own domain. On some plans your site lives on an address on the builder's domain. Your own .co.uk can mean a higher plan, and you should check whose name it's registered in.
- Who fixes it when it breaks. You do, with help pages and a support queue. That's fine until it's the week you're busiest.
- Leaving. You can usually take your domain, but not the site: each builder's pages usually only work on that builder, so moving means rebuilding.
Having it done for you
Done for you covers three quite different things:
- An agency or freelancer designs and builds a site for you. It can be excellent, and it's priced for bespoke work: published ranges run from about £1,500 to £8,000 up front (sources and dates in our cost guide).
- A monthly done-for-you plan builds the site and rents it to you. No big bill, but the plans we checked in August 2026 came to £864 to £2,183 over three years, and some keep the domain in their own name.
- Done with you, which is what we do: you answer questions, the site builds from your answers, and a person checks it before it goes live.
Whichever you pick, ask the same things: whose name is the domain in, what can I change myself, who fixes it and how fast, and what does it cost to leave?
Side by side
| Website builder, DIY | Monthly done-for-you plan | Agency or freelancer | 3 Wee Pages | |
|---|---|---|---|---|
| Your time | Evenings or weekends, until it's done | Less: they build it from what you tell them | Usually meetings and rounds of changes | Answering a few questions |
| Three-year cost | about £270 | £864 to £2,183 | from about £1,500 | £247 |
| Their branding on your site | On some free and cheaper plans | Check | Sometimes a credit in the footer | None |
| Your domain | Check whose name it's in | Check: some keep it | Check | Registered in your name |
| Who fixes it | You | Them | Them, often at a cost | Your Pal |
| Leaving | Take the domain, rebuild the site | Varies | Varies | £25; download your site any time |
Three-year costs: the builder and monthly-plan figures are from providers' own UK pricing pages, checked in August 2026; the agency and freelancer figure is from ExpertSure's guide, updated September 2026. Details and dates are in how much a website costs in the UK.
Questions to ask before you choose
- Whose name will the domain be registered in? It should be yours. Here's how to check who owns a domain.
- Will the site show anyone else's name? A badge, a footer credit, or an address on someone else's domain.
- What's the three-year total? Up front, plus 36 months of whatever you pay monthly or yearly.
- What can I change myself, and what does a change cost?
- Who fixes it when it breaks, and how do I reach them?
- What does it cost to leave, and what do I take with me?
- Does it work properly on a phone? Many of your customers will see it on one.
Where 3 Wee Pages fits, honestly
3 Wee Pages sits between the two. You don't face a blank page or a drag-and-drop editor: you answer plain questions, choose one of six looks, and your three pages build from your answers as you go. You see all of them before you pay. Your Pal, a real person, checks the site before it goes live.
- £149 to launch, then £49 a year from year two: what's included.
- Nothing on your site advertises us. No badge, no footer credit, and our name isn't in your page titles: see how a site shows up on Google.
- A .co.uk registered in your name, with Nominet.
- You change your hours, services, wording and contact details yourself, from your account, and two reviews a year by your Pal are included.
It isn't the right choice if you need an online shop, bookings or a blog: a website builder or an agency will do those better. If you want three pages that turn a search into a phone call, without the evenings, try the designer. It's free, and nothing is saved until you carry on. Would you rather build it yourself? Here's how to make a website for a small business, whichever tool you use.
See what your site would say
Pick your kind of work: each page shows a finished example, what you'd need to have ready, and what the site is built to handle.
- Websites for plumbers
- Websites for electricians
- Websites for gardeners
- Websites for roofers
- Websites for cafés
- Websites for hairdressers
- Websites for dog walkers
- Websites for builders
- Websites for cleaners
- Websites for painters & decorators
- Websites for makers and small brands
- Websites for market stall holders
Common questions
What is the best website builder for a small business?
The one you'll actually finish, on a plan that uses your own domain and doesn't show the builder's branding. For most local businesses that means a builder with simple templates and a clear yearly price. If you'd rather not spend the evenings, having it done for you can cost about the same over three years for a simple site.
Is a website builder cheaper than paying someone?
At the start, usually. Over three years it can be close: in the prices we checked in August 2026, building it yourself came to about £270 over three years and 3 Wee Pages to £247, while done-for-you monthly plans came to £864 to £2,183.
Do free website builders put their own name on my site?
Some do. Free plans, and some of the cheapest paid ones, can show the builder's name, a badge or an advert, and put your site on an address on the builder's own domain. Check the plan's small print before you start building.
Can I move my site away from a website builder later?
You can usually move your domain, if it's registered in your name. The site itself usually has to be rebuilt, because each builder's pages only work on that builder. Keep your own copy of your words and photos, whatever you choose.
Who fixes my website if it breaks?
With a builder, you do, with the builder's help pages and support. With a done-for-you service, they should: ask how you reach them and what a fix costs. With 3 Wee Pages, you message your Pal from your account.
Should a tradesperson build their own website?
If you enjoy it and have the time, yes: three clear pages are enough, and a builder can do that. If the site has been half-finished for months, it's cheaper to have it done than to keep paying for a site nobody can find.
Keep reading
How much does a small business website cost in the UK?
From about £250 to several thousand pounds over three years. What you're really paying for, with every price dated and sourced.
Read →How to make a website for a small business
Seven steps, whichever way you build it: mostly words and decisions, not software.
Read →Who actually owns your domain name?
The five-minute check every small business should do today.
Read →Ready to start?
Answer a few questions and watch your three pages build. See it before you pay — £149 to launch, your own .co.uk included.