Plain-English guides for small businesses.
What makes a great small-business website, what it should cost, and how to get found on Google — written for tradespeople and local firms, not web designers.
Editing your own site.
Your site, your hands. Change the everyday stuff yourself; we handle the big stuff.
Read the guide →What makes the perfect 3-page website.
Most small businesses don't need ten pages. They need three good ones that turn a Google search into a phone call.
Read the guide →Do tradespeople need a website in 2026?
“I've got a Facebook page, isn't that enough?” It's a fair question. Here's the honest answer.
Read the guide →How much should a small business website cost in the UK?
Quotes range from £149 to £5,000 for what looks like the same thing. Here's what you're really paying for.
Read the guide →What to put on a tradesperson's website.
A simple, copy-paste-able checklist for the three pages that actually win work.
Read the guide →3-page vs 5-page website: which is right for you?
More pages isn't more customers. Here's how to decide what you actually need.
Read the guide →How to get found on Google: local SEO basics.
You don't need an SEO agency to show up locally. You need a handful of basics done right.
Read the guide →Website + reviews: the combination that wins jobs.
Being found is half the battle. Being trusted is the half that gets you paid.
Read the guide →What a brilliant simple business website looks like.
You don't need to imagine it. Here's what a great simple site looks like, and the ingredients they share.
Read the guide →How your wee site, GotAPal and ServicePay work together.
Three small tools, one loop — get found, look legit, get paid, repeat.
Read the guide →Who actually owns your domain name?
The five-minute check every small business should do today.
Read the guide →Websites without the monthly bill.
Subscriptions are brilliant — for the companies charging them.
Read the guide →A website in days, not months.
The job isn't big. The process usually is.
Read the guide →Ready when you are.
Three tidy pages and your own .co.uk, £149 to launch, drafted within 24 hours by a real person.